About me

✓ Based in Amsterdam · Available worldwide

Hi, I'm Sam.

I’m an independent paid media consultant helping SMEs, e-commerce brands, and startups run Google, Meta, and TikTok ads that actually deliver ROI — without the agency markup.

With over 7 years managing ad spend for brands like Nike, Jack Daniel’s Whiskey, Pearson English, Gaytravel.com and more I bring enterprise-level expertise to growing businesses.

My story

Why I do this

I started SAMKTG because I saw too many small businesses getting burned by agencies that charged premium fees but delivered junior talent and opaque results. Having worked at the agency side managing millions in ad spend for global brands, I decided to take that expertise directly to the businesses that need it most.

I specialise in Google Ads, Meta Ads and TikTok Ads. I hold a Google Partner certification and have managed campaigns across e-commerce, hospitality, education, fashion, and B2B sectors.

By the numbers

7 years. Real results.

Years experience

7 +

Years experience

Ad spend managed

€ 0 M+

Google rating

0 ★

Want to work together?

Let’s have a no-obligation chat about your ads.